Although the 1950s and 60s saw a “motel craze” sweep Atlantic City, only a few of them remain standing today. Motels were popular in this era because they provided an affordable alternative to Atlantic City’s posh Boardwalk hotels, and also featured new facilities and amenities, while the older hotels desperately needed upgrades. The Seville Motel, at 3200 Pacific Avenue, first opened in 1957. In addition to its dramatic architecture, postcards of the time boasted what were then state-of-the-art features, including a TV and telephone in each room, free parking on the premises, air conditioning, and soundproof rooms. In addition, the Seville also featured a coffee shop and convention space. Although many motels disappeared from Atlantic City with the coming of the casinos, the Seville hung on. Despite many name changes, the original building still provides an affordable alternative to its more ritzy neighboring accommodations today. It is currently known as the Rodeway Inn. H050.Seville001 

For more information, see these resources in the Atlantic City Free Public Library, Atlantic City Heritage Collections:

H050 Postcard Collection
Telephone Directories
City Directories

 A postcard for the Seville Motel from 1961.
From the Atlantic City Heritage Collections, H050.Seville001.
made with love from Appartamenti vacanza a Corralejo - Fuerteventura